Adapting Your Marketing Strategy after COVID-19

By Grace on Friday, September, 4th, 2020 in Marketing. No Comments

Digital marketing is a rapidly changing industry. And because people have been forced to operate in the digital world during the COVID-19 pandemic, this transformation has accelerated rapidly. Why is online marketing changing so quickly? Because more and more of us are working, shopping and educating using online platforms.  Advertisers realize they must reach us […]

Marketing in 2020: Are You Ready?

By Grace on Monday, January, 6th, 2020 in Octane Blog. No Comments

Happy New Year from Octane! 2020 is going to be an exciting year for online marketing. As technology evolves – we are moving with it. Here are four things you can expect to see this year: 1. Customer experience will be a priority. 2020 customers want more than deals and convenience. They want a great […]

Attracting Customers Online

By Grace on Monday, July, 1st, 2019 in SEO. No Comments

If you own a business, you already understand that you must know your customers. But, online marketing brings new and different challenges. Here are two important things you should consider when researching your target market. 1. What is your potential customer searching for online? When a customer does an online search – will they reach […]

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