By Grace on Monday, March, 6th, 2023 in Marketing. No Comments
There is currently big buzz about an AI content bot called ChatGPT. Is it something you can utilize in your business marketing? We think so! Here is some basic info about this new tool and how you can use it. What is it? ChatGPT is a free, open-source artificial intelligence chatbot. It utilizes text from […]
By Grace on Monday, February, 6th, 2023 in Marketing,Octane Blog. No Comments
Pay-Per-Click (PPC) advertising is one of the most cost-effective ways for your local business to advertise your product or service online. We think it is a great option for small businesses, because it is cost-effective and targeted. What is Pay-Per-Click or PPC? This is a form of advertising that shows up on a search engine […]
By Grace on Thursday, April, 8th, 2021 in SEO. No Comments
One of the most powerful drivers of web page visitors is Google’s Featured Snippets. Featured snippets attempt to answer questions on the search page. Google highlights content from websites and users are able to find information without going to another web page. Interestingly, even though Google is attempting to reduce clicks, featured snippets still drive […]
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