Should your business use live video for marketing? Live video is an emerging marketing trend that creates a powerful online connection between you and your customers. It feels authentic because it is often less polished and more unpredictable. So, it creates a sense of immediacy that cannot be found in pre-edited online videos. Sounds great, … Read more
Creating a recognizable brand is key to online marketing. It requires intentionality on your online and social media platforms. Here are Octane’s four tips for forming your brand: 1. Know yourself What is your company culture? Are you a fun-loving company? Homey and dependable? Serious and professional? Your online voice should reflect the good or … Read more
She is Facebook-savvy and absolutely hilarious… This month, we introduce you to Social Media Manager for The Octane Agency, Robin Moody. Robin eats, lives and breathes on social media and she admits, she loves it! She believes that enjoying the platform helps her connect with the people that use it. She manages Facebook, Twitter, Instagram … Read more
Facebook is by far the most popular social media site available. However, it can be a challenge to get Facebook followers and then keep them interested in your content. Today, we share a few tips to help you get Facebook fans and keep them engaged. Show Your Personality Perhaps the most important tip is to … Read more
If you’re running a business in Marietta, social media marketing goes beyond simply posting your latest discounts and offers on Facebook or Twitter. Productive social media marketing requires researching the exact demographics and locations that drive targeted prospects and sales to your business. Octane can help you do that. Anything less is wasted time and … Read more