Team Member Spotlight The Founder and Chief Marketing Strategist of The Octane Agency, Tommy Redmond is a successful entrepreneur, bold story teller, and family man. He founded Octane Marketing Solutions in 2011. The vision: Make digital marketing more accessible for small to medium-size businesses. For 8 years, his goal has been to give businesses a … Read more
As a business owner, you know your company needs to be on Social Media. But, there are so many options and methods for success. One platform might be great for one type of business and completely ineffective for another. Four of the mediums and how to use them. Facebook This remains the most utilized social … Read more
First of all, what is a Chatbot? It is a computer program that can converse with your customers on your business website. When a customer visits your website, a Chatbot pops up in a separate box. It might begin a conversation like this: “Hello, can I help you?” If the customer chooses, he or she … Read more
As a business owner, you probably know how difficult it is to get your business name noticed online. There are millions of companies trying to get a user’s attention. But, there are important ways to reach your potential customers, such as: Trustworthy content. One of the most important things on your website is good information. … Read more
We all know marketing and advertising are making a rapid shift to the world of social media. That gives consumers more access to information than ever. There is one thing that consumers using social media prize more than anything else — authenticity. A recent survey shows that 86% of consumers say authenticity is important when … Read more
The Octane Agency loves local business marketing because, frankly, it’s exciting to us. It’s exciting to see our clients get new sites (mobile friendly, too), move up the Google search pages and get new customers. And as a creator and distributor of original social media content, we love the results and all the new customers … Read more
Facebook is by far the most popular social media site available. However, it can be a challenge to get Facebook followers and then keep them interested in your content. Today, we share a few tips to help you get Facebook fans and keep them engaged. Show Your Personality Perhaps the most important tip is to … Read more
Why a Blog is Good for Business Having a blog as part of your company website is a great way to engage your customers. It gives you an opportunity to keep them updated with new products or service promotions. You can also share industry news and local topics that might enhance how they view your … Read more
Nearly 85% of potential customers search the web before making a purchase. So it’s your website that has the best chance of being the “first impression” of your company and offerings. And it turns out, the look and feel of your website are the primary drivers of those first impressions. This is why web design … Read more
People Connect with Video While social media platforms offer many opportunities for you to connect with your audience, it’s our opinion that video offers the most complete way to convey your skills and ability in your marketplace. It’s the next best thing to real life customer interaction! If the idea of making a video makes … Read more