Get Facebook Followers and Keep Them

Facebook is by far the most popular social media site available. However, it can be a challenge to get Facebook followers and then keep them interested in your content. Today, we share a few tips to help you get Facebook fans and keep them engaged. Show Your Personality Perhaps the most important tip is to … Read more

Blogging and SEO

Why a Blog is Good for Business Having a blog as part of your company website is a great way to engage your customers. It gives you an opportunity to keep them updated with new products or service promotions. You can also share industry news and local topics that might enhance how they view your … Read more

Promote Your Business with Video

People Connect with Video While social media platforms offer many opportunities for you to connect with your audience, it’s our opinion that video offers the most complete way to convey your skills and ability in your marketplace. It’s the next best thing to real life customer interaction! If the idea of making a video makes … Read more

Be Relevant for Local Search Marketing

Local Search Marketing is an incredibly effective tool to attract potential consumers looking for the products and services you offer. To capitalize on this, you want to make sure your website and local marketing action plan employ the most up-to-date methods for making your business visible in your service area. Whether you’re here in Roswell … Read more

Dealing with Bad Reviews

It happened. Your business got the dreaded “1 star” from an upset customer. All your good work and service – is it all down the drain? Now what? What is your process for dealing with bad reviews online? You Have to Respond The bottom line is that you have to respond. Regardless of what happened, … Read more

Ready for Social Media?

If you’re running a business in Marietta, social media marketing goes beyond simply posting your latest discounts and offers on Facebook or Twitter. Productive social media marketing requires researching the exact demographics and locations that drive targeted prospects and sales to your business. Octane can help you do that. Anything less is wasted time and … Read more

There’s a New Penguin in Town

Meet Google Penguin 4.0 On September 23, 2016, Google announced that the Penguin algorithm was being updated. Along with that, Penguin 4.0 would become a real-time addition to their arsenal of over 200 ranking algorithms. Sparing all of the technical details, Penguin is generally looking for sites with one or several of the following types … Read more

Website Bounce Rate

An Important Measure for Website Design Wondering about the effectiveness of your website content and design? A good first clue is to look at your website bounce rate. You can find bounce rate statistics in your Google Analytics account. Let’s Define Bounce Rate From Wikipedia: Bounce rate is an internet marketing term used in web traffic analysis. It … Read more